baby skin care
Pure, Gentle, Organic
AROMABABY®
Natural Organic Skincare by
baby WORKSHOP

Pure and natural, organic-rich baby skincare products
formulated for pregnancy, baby and the entire family
.

Caring for our children,
caring for our Earth™
organic skin care
Infant Massage
shopping for baby
Pregnancy
Baby Care


PRESS RELEASES

Growing the green baby business ...

Snapped up by swish resorts around the world, received by celebrity parents including John Travolta, Dannii Minogue, Princess Mary to Tiger Woods, Jamie Oliver to supermodels Claudia Schiffer and Kate Moss, used in select hospitals and found in leading hotels, luxury positioning is certainly something which ensures Aromababy partners premium branding, yet still with the ability to be regarded as a ‘mainstream’ brand. Testament to this is the recent expansion of Aromababy into Priceline beauty stores. This additional distribution will further secure Aromababy's position as the leading natural & organic baby skincare brand in Australia...Read More

Catherine Cervasio is an inspiring and dedicated business woman and mother. In 1994 Catherine was pregnant and began her business 'Aromababy' which has now succeeded into an international business.
Read more

Aromababy's Founder, Catherine Cervasio, appeared on the "9AM with David & Kim" show on channel Ten on Friday 17th April

AROMABABY in the Top 3 BABYCARE category for 2009 ..
After only several years in the American market, USA publication “Baby and Childrens Product News” has voted Australian skincare brand....
Read more

TOM CRUISE RECEIVES ORGANIC SKINCARE FROM AROMABABY
Just back from a whirlwind visit to an invite-only baby event in the USA, organic baby skincare pioneer, Catherine Cervasio-Arfi, shared her world-class products with a host of famous faces including LA based Kiwi model, the gorgeous Kylie Bax, 90210’s Tori Spelling and soon-to-be dad Jason Priestly. Other visitors included glamour girls Rena Sofer of Melrose Place fame and Ashley Jones (AKA The Bold & The Beautiful’s Bridget Forrester) who simply adored the luscious treats on offer from AROMABABY® and sister-brand Pure Spa Baby®.

Catherine also recently had the pleasure of being invited to an exclusive event in the USA where two of her luxury, organic-rich skincare brands had been handpicked to be given to the who’s who of Hollywood. Fellow guests included the very dreamy George Clooney, funny-man Robin Williams and the too-handsome-for-words Leonardo DeCaprio. Another notable recipient of Catherine’s luxury baby, mum and men’s skincare products included mega-star TOM CRUISE. Tom and Katie received a huge box of AROMABABY organic goodies, as well as organic creams and lotions from sister-brand Pure Spa. “It’s a hard job”, says Catherine, “but somebody has to do it ….”

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PRESS ALERT 4-1-05....
HELP FOR TSUNAMI VICTIMS...
read more

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Melbourne-based natural baby brand Aromababy, has been included in the prestigious UK Journal of Midwifery as a reference source this month...read more
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Aromababy Hits Paris.....
What’s the secret to the success of this Melbourne Mum’s global business…click here to download the press release and read more............
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The Quiet Achiever May 2003
Australia's first, and one of the world's ONLY upmarket concepts for "all things baby".
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Media Corner .....

For the past decade our business and Founder have enjoyed much media attention based on both insight and innovation in product design, appeal and performance, marketing strategies, business growth and more. We have received numerous award nominations, had several appearances on National television, inclusions in leading fashion publications Vogue, Marie Claire, Elle and coverage in business and consumer magazines around the world. For your enjoyment, we have selected only a handful of  articles, interviews and items of interest we trust you will enjoy…

Thankyou for taking the time to visit our Media Corner.

*For images, editorial contributions, interviews and other media enquiries, please email media@aromababy.com


 

USA November 2010
John Travolta & Kelly Preston personal note

Cosmopolitan Pregnancy Spring 2010
Mumpreneur

Royal Children's Hospital Foundation Annual Report 2010
A Celebration of Life and Love

Herald Sun Eczema Sept 2010
Childhood Eczema Warning 

Herald Sun September 26th 2010
Baby Steps - Baby Skin Care 

Herald Sun September 18th 2010
Snaparazzi - Celebration of Life Gala Ball 

Leader Newspaper September 8th 2010
Have a ball and support hospital 

Herald Sun September 1st 2010
Father's get Second Best 

Herald Sun July 5th 2009
Your Pets - in the Swim 

Herald Sun June 21st 2009 
Confidential - Aromababy Organic Playwear Launch

Baby & Children’s Product News Awards 2009
Aromababy wins 2nd prize in prestigious, USA awards

The Age November 5 2006
Baby, what a woman!

Australian Financial Review April 2006
“Face of a Nation”

Australian Financial Review 2006
“Baby Lotions & Potions”

Sunday Mail (Body & Soul) March 2006
“Rub it in”

Cosmopolitan Pregnancy 2006
 “Bath Time”

 Herald Sun August 4 2006
“Catherine the great positivist”

Shopping For Baby 2005
“Baby Lotions & Potions”

Natural Health & Beauty Spring 2005
“Smooth as a Baby’s Bottom”

Practical Parenting August 2005
"It’s Only Natural"

Australian Organic Journal Winter 2005
"Not so Natural Babycare"

New Weekly August 15 2005
“Sarah Jessica Parker’s nanny picks up fab Aussie brand Aromababy in LA”

The Straits Times July 27 2005
"Pure Way to Better Skin”

Little Bitz Magazine May 2005
"Flying with Baby"

The Age April 19 2005
"Poetry in Lotion"

Mother & Baby Magazine October 2004
"Soothing Baby"

My Business Awards September 2004

The Pakenham Gazette August 5 2004

Diamond Valley Leader July 2004
“Yarrambat Base of Inspiration”


Herald Sun July 21 2004

“Natural Skincare”

Toorak Advisor July 2004
“The Benefits of Baby Massage”

The Age May 8 2004
http://www.theage.com.au/articles/2004/05/05/1083635198286.html?from=storyrhs
“Curse of the Yummy Mummies”

Herald Sun February 25 2004
“Asia gets the massage”

Phuket Gazette Thailand February 2004

Herald Sun September 23rd 2003
"Call for honest labelling"

Better Business Magazine September 2003
"Export Help - A business that does it right
"

BRW July 24-30th 2003
"Missing in Action" (cover story)
The "White Hot" Generation of Business Builders

The Australian June 10 2003
“Sisters are doing it for our exports”

Trademark Issue 41 June 2003
"A woman, a baby and big business"
The female creator of Australia's first therapeutic-grade, natural skincare collection for babies is now reaping millions of dollars and has cracked one of the most lucrative yet difficult markets in the world, Korea. Read more.


Sunday Herald Sun May 25 2003
"Give baby the best start"

Herald Sun May 10 2003
"Mothers of invention"

ANZ In Business Magazine September 2002
"Bringing up baby on the world market"

Pregnancy & Birth Magazine June/July 2002
"Working Woman"

The Nappy Bag Book 2002
"Parent profile"

Sunday Herald Sun August 12 2001
"Good oil on babies"

Family Circle August 2001
Interview with Catherine Cervasio-Arfi 2 pages.

The Age June 2001
“Business is booming for mother who learnt to juggle"

Vogue Australia Fashion January 1999
"Baby love"

Marie Claire August 1998
Beauty Update

Baby Planner 1998
"Baby at work"

Moreland Sentinel February 16 1998
"Connoisseur"

The Herald Sun, October 20 1996
"Pamper baby naturally"




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